Case study

TransferGo’s website upgrade with Gutenberg & WordPress VIP

Client

TransferGo

Industry

FinTech / International Money Transfers

56%

traffic increase

Our shared success stems from DeveloPress’s performance setup and TransferGo’s boost to search visibility.

70 000+

pages optimized and structured

8M+

TransferGo clients to serve

170+

Gutenberg blocks impelmented

16

language versions

Client overview

TransferGo is an international money transfer service that offers fast, reliable, and cost-effective remittance solutions.

  • Serving 8+ million of customers
  • Money transfers operating in 160 countries
  • Financial transactions in 80+ currencies
  • 16 different domains to support multilingual needs

The challenge: an expanding business, a website under strain

When TransferGo contacted DevelopPress, it was facing slow performance with its WordPress-based website as well the UI/UX was outdated.

The platform required:

  • A faster and more efficient content management approach
  • Implementation of a fresh design prepared by its internal team
  • Better performance and future-ready website

Upon assessing the project, we identified several key
bottlenecks that were slowing down the site, including:

Inefficient page-building workflows
Outdated legacy code
Need for more efficient content management
Suboptimal hosting infrastructure

The vision: 
a website built for performance and scalability

From high-traffic websites to data-sensitive industries, our platform delivers exceptional performance, security, and flexibility for businesses that demand more.

Migrating to WordPress VIP for better performance and scalability

Implementing modular Gutenberg and Full Site Editing (FSE) features

Implementing a system capable of managing over 70,000+ pages and supporting 16 languages

Reinforcing security of business assets and user data

Intuitive content management for seamless team collaboration

We opted for the native WordPress Editor, Gutenberg, since it allows TransferGo’s team manage content effortlessly through user-friendly panel.

PROCESS

DeveloPress & TransferGo joined the forces to rebuild the website

Our professionals worked side by side with TransferGo’s team to achieve the goals set and contributed to the four project phases:

1. Current infrastructure assessment

  • Conducted a comprehensive audit of the existing website, identified technical constraints and performance bottlenecks.
  • Mapped TransferGo’s new design framework into reusable Gutenberg blocks.
  • Assessed the compatibility of Gutenberg with existing ACF-based content.
  • Mapped out a phased transition plan without disrupting ongoing operations.

2. Migrating to Gutenberg

  • Designed and developed over 170 custom Gutenberg blocks.
  • Built a custom WordPress plugin for TransferGo’s content structure and business logic.
  • Executed a gradual migration process, beginning with priority pages and scaling the transition site-wide.
  • Addressed conflicts between ACF and Gutenberg.

3. CMS development

  • Developed an automated system to dynamically generate 60,000 pages using structured content from Google Spreadsheets.
  • Created real-time synchronization of currency pair pages to reduce manual workload.
  • Ensured full multilingual compatibility by integrating WPML.
  • Implemented advanced metadata handling.

4. Migrating to WordPress VIP

  • Migrated TransferGo from WP Engine to WordPress VIP.
  • Optimized website performance.
  • Implemented CI/CD workflows using GitHub Actions and VIP-CLI.
  • Conducted rigorous cross-device and cross-browser testing.
  • Fine-tuned caching strategies, asset loading, and server configurations.

Visual transformation

This has been a true partnership, with TransferGo contributing significant design work alongside our assistance in refining, implementing, and enhancing the vision.

Before

After

Raising the bar for

FinTech security standards

Enterprise-Grade Hosting Security

For better DDoS protection, updates & threat monitoring.

Multi-Factor Authentication (MFA)

to prevent unauthorized access to the content management system.

Dedicated
Process

with on-and-off updates and pre-deployment testing in various environments to improve security.

Role-Based Access Control (RBAC)

to limit administrative access only to authorized personnel.

What changed: the real impact of a
website overhaul

Mobile speed score: 17 to 57
  • mobile page speed increase by 40 points
70,000+
pages
  • generated via Google
    Sheets
Content management efficiency
  • increased thanks to Gutenberg
    implementation
WordPress VIP migration
  • enhanced performance and scalability
16 language versions
  • maintained with WPML
Modular structure and search ranking
  • improved globally

Still in step with TransferGo
— and proud of it

Since 2023, we’ve built a strong, trusted partnership rooted in synergy, comfort, and shared goals. This case study is not one-off project, but a step forward in our collaboration and we’re excited to keep moving shoulder to shoulder.

Your turn to see results

Contact us to find out how we can do this for you.

Let’s talk